FastCompany has an article about TagWorld and other next-generation social networks. I guess it seems like everyone is trying to capture some of the popularity created by MySpace. The article hopes to show how companies and individuals are changing the way they communicate in order to create more efficient business.
Blogging and social networks changed how people used the Internet. I guess that all fits in the Web 2.0 look of thing around the Internet. The Internet changed in order to stop point and click and click to making things more user-friendly. Web applications are changing more to look and feel more like desktop applications. What this means for consumers is a better experience on the web.
What makes these companies so popular is the interactivity amongst the user base. On sites that don’t have this appeal it’s more of a one-time look at each particular article. In the whole Web 2.0 era, the page you may have one looked at is constantly changing. There is different content and something new for you to see each time you view the page whether it be user generated content like profiles in MySpace or just comment posts in blogs.
So what can AJAX and Web 2.0 do for MySpace. It can make the experience better. It can make it faster, easier to use, and with less error. Startup companies are starting to catch on to this phenomenon. This can be seen in sites like TagWorld, which is becoming more and more popular as times go on. As it says in the article, it?s the “MySpace Killer” according to the blogging world.
I guess what it all comes down to is what everyone else is on and using. People use Google because other people use Google. The same goes for MySpace. Viral marketing is a huge key to success for any company looking to make an impact on the web. It is just a matter of who does it better.
